A mini-site is a small and simple website with one or two pages. They focus on a specific topic, subject or product that is based on highly targeted and long tailed keywords. The main aim of a minisite is to drive the visitors to take action. Thus, creating a minisite template requires proper attention. In case of online businesses, you use this to convey details regarding a particular topic. The minisite template that you create is concise. Thus, the information or message that you provide here should hit home immediately.
If you are creating a mini-site, it has several advantages. Generally a particular organization offers various products and services. With the help of minisites you can create sites for each product. For instance, if your web development company offers various services, you can create sits for each niche. When a person is looking for a particular service, they will come across your site. Thus, you are following specific information and it becomes easy for the visitors to find you and reach you. While minisites are expected to have less number of web pages, the count can rise up. This depends on requirements.
These can also be used to maximize your search engine optimization. Thus the minisite templates that you are creating must adhere to the Google algorithm and that too, the latest one. To create such sites, you will require the help of the experts. There are several professionals who can help you out in creating the minisite templates. The rules for creating a minisite are similar to any website. The only difference is that it has to be more concise and direct. The main aim of this site is to make the visitor take an action, a positive action, for your products. Hence, the visual effect and the content, both should be impressive.
A minisite template is quite easy to create. And then you can copy this template as many times as you want. Once there is a set formula, now your work becomes easier. Even for future references you can use these templates. Your first step to create a minisite template is to choose the keyword. For each site there will be different set of keywords or phrases for search engine optimization. The design should be simple and clean. The entire focus should be on what you are offering. Create one design formula which you can use for all the products. The content and images might vary from one product to another.
As mentioned earlier you content needs to be specific. Avoid duplicate content if you do not want to penalized severely by Google. Come straight to the point about your product and services and lead the prospective client to buy the same. Do not forget to include a call to action button or ‘buy now’ one. this is the primary aim of any minisite. It leads the customer to buy the product. Hence, while creating a minisite template, it is essential to keep this point in mind.