Start Your Venture with Minisite Design


Minisites are a proven and trusted tool for online marketing. It benefits both the small enterprises as well as the business barons. These are usually created by the professional designers and often used both as a landing page or a mini website. The key to success for your online business is to allure your target traffic and engage them will your website for a long time as that will give you a chance to impress them. For that purpose, your minisite design must have a magnetic pull to encourage the visitors to sail through the web pages and scoop out more information about your product/service.

Minisite Templates – Advantages of Its Use

Minisite templates are a good help in this regard. They are a low-cost option to create a great look for your minisite and also allow you for content editing in accordance with your choice and what is ‘in trend’. Everything seems to be ready for immediate use and if you don’t like too much of editing work, your site will come up online within a few hours. All you have to do is to add your business logo and name. And never forget to develop a keyword-rich informative content for your minisite design. The good advantage of using a minisite layout for designing purpose is it is highly customizable and inexpensive.

With a creative mind and little bit of endeavor, you can easily develop an aesthetic minisite that will lap up curious glances on its way.

Jumpstart with Several Minisites

If you own a main website that covers all of your product profile, you can consider hosting several minisites with informative detailing about your offers and overall business. Each of these minisites will contain a link to your main website. That will guide the minisite visitors to your main website for more information. Constellation of so many minisites, with each representing only a single product out of your catalog, will be a big help for your marketing campaigns. Apply a reverse linking procedure by placing a link in main page, which will take online crews directly to minisite design landing page featuring promotion offers and detailing about immediate sales or discounts.

Understanding Reasons of Minisite Popularity

Various reasons can be cited to explain why minisites are gaining popularity. These reasons are as follows:

  • Minisites are cost-excellent, relieving you of investing a fortune on a huge website with loads of graphics and content.
  • It takes less time to be complete.
  • No need to browse through heaps of detailing, limited content will give your visitors enough idea regarding your products/services, upcoming launches and discounts offer.
  • A minisite design is usually simple and cool, never overstuffed with too many graphics and words. So there is enough clarity and that attracts visitors’ attention.
  • It is fairly easy to launch a minisite even with basic knowledge of website creation or HTML coding.
  • With help of a minisite, you can create more than two sources for generating income.


Minisites are very much in and will continue to reign in coming years. Marketers now look for easy and effective ways to generate both leads and profit in profusion. A minisite design never sets you back by a hefty sum but ensures a good return on investment.


Minisite Design – 8 Important Graphic Tips to Enhance Conversion


It is not an unknown fact that a picture says more than constellation of words. However, only half of this saying is true as a picture is equal to 1000 words only if it is engaging and properly placed. Even when you are using an image, it is less likely to replace the content especially if the web of words is right and relevant. However, if you want to replace good content with graphics, there are some workable tips to follow. This way, the graphics on your minisite design will attract more visitors and play a key role to convert them into customers.

Tips #1

If you are designing graphics for minisite header, leave enough of white space at the bottom of the image and allow some elements to overlap the colored as well as white area. That will make the object point down to the body copy, thereby attracting visitors’ curious glances into the same.

Tips #2

While designing minisite, work like a pro. Make sure to use ALT tags for the images. This is because; doing so will improve your minisite rank in the search engine result pages. ALT tags coupled with keywords evenly distributed throughout the body of content play a great part to dominate the search result based on your listed keywords.

Tips #3

Use only graphics for your minisite design to send your specific product-related or overall business message across the community of target customers. Don’t use graphics in thumbnails as the visitors won’t like straining their eyes to view the images on your minisite.

Tips #4

Select different fonts for heading, sub-headlines and body copy, it will help the headline image stand out from the rest of your minisite.

Tips #5

Follow the simple tricks to divert the visitors’ attention to the target areas. For example, use bullets for the listed benefits on your minisite graphics – benefits that can be gained from whatever you are offering through your website. The minisite graphics must be large enough and the fonts should be readable so that the visitors don’t have to try hard to know what the offer is all about, how it is unique from others and what more they can enjoy by making a purchase.

Tips #6

It is not that graphics placed at the upper part of a minisite design are important and those appearing at the footer area are overlooked. In fact, you should exercise caution while selecting images for the footer area and placing them. One point you must remember during footer graphics placement that there must be enough of white or blank space in the upper portion of the images. Such arrangement will see the object overlapping the white space as well as colored area at the footer section and this way, the object will point upwards to the body copy and drive the visitors’ glances to the same.

To make your minisite graphics more attractive to the visitors, you need to know the art of sophisticated presentation through simplification of things. Minisite is a collage of graphics and images. Right selection and placement of images, clarity and quality of messages and contrast between colors as well as blank spaces catch prospective customers’ attention and translate their window-shopping habit into behavioral pattern of purchase.

Ebook Design & Formatting Service – Do You Need It

With technology making massive improvement, the readers are now turning to internet to leaf through the pages of their favorite books. According to them, digital versions are more manageable than traditional physical books as you need to save the PDF copies in your computer drive. The advantages that come with ebook reading has dramatically stepped up demand for professional ebook design formative service.

Compared to publishing traditional books, ebook publishing is easier and also more cost-excellent an option. Design of a book, whether it is a conventional printed book or ebook, is always important to cast an impressive spell on the prospective readers. And when it comes to designing, formatting plays a key role to create an attractive layout. Trying to design your ebook without any help of an expert ebook architect may lead to disaster and hefty financial loss.

Why you should opt for professional ebook formatting service:

Avoid Common Formatting Mistakes: The major benefit of hiring professional service for ebook creation is it can prevent you from making some common formatting errors. Those who are not a pro in the field of graphic designing may leave several most common mistakes which are as follows:

  • Inadvertent use of more blank spaces in your ebook as some paragraphs clearly point out to a page break.
  • Use of unwanted space within the text.
  • Use of various fonts and styles that leave an ebook nothing but a garbled piece of work.

There are other kinds of faults which you may easily overlook but an ebook design professional will always do his job perfectly and it is less likely that he will leave even a single mistake.

Design Your Ebook to Wrap up Success: The main objective of a writer is – apart from earning a name for himself/herself – to make money from sale of his books. But to achieve this goal, your ebook layout must be far different from run of the mills. Only professional formatting service can serve your purpose. A well-formatted book will feature a professional design and make its overall appearance most exclusive. Good formatting work will design your ebook in such a way that it will fetch lustful glances from majority of your target audience in dot com market.

Your Ebook Should Appeal to Subscriber: You certainly want everybody, whoever is writing for your targeted readers, to enjoy the ebook. Professional and excellent ebook formatting service will leave your readers satisfied by making content pleasantly readable and creating the design more engaging.

What qualities you should look in a professional ebook formatting service provider:

Expertise: Be sure the squad for ebook formatting is an expert at what they do. There is no one-fits-all type of solution. Check their customers’ profile and look at their previous works to be sure that they are someone you can entrust with your ebook design.

Experience: It is not that all veteran players are smart designers; still experience plays its part for many to polish their skill. Every professional designer has a portfolio of his/her previous works. More experienced the designer is, longer will be the list of his works. Look at the body of work instead of focusing on volume of work and you will realize whether the service provider is worth your trust or not.