Ecover Design – Graphic Designers Make a Good Choice

ecoverexpertDigital books are new sensation for the new-age book worms. There are readers who still cling to their old habit of reading books on the desk, lolling on sofa or reclining on bed. However, gen Y readers are very swift when it comes to changing their habit. And they have heavily registered their interest in reading ebooks. For an ebook to sell well in the market, it must feature a decent and most professional-looking cover.

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If we try to feel the pulse of the readers, we will see most of them are influenced by the eover design. The cover design does not say everything, for which you have to read the book but it says many things through its relevant and catchy visuals. If the readers are impressed at the cover page, it is most likely that a larger section of them will spend on the book.

What if the book has valuable staff inside but lacks in appeal on its cover? You can bet it will be given a wider berth by the target audience. So, don’t let your effort and money for book publishing bear no fruit. Hire a talented graphic designer to deal with designing work and help you enjoy success.

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What about cover-generating software?

They are not bad at least if it is taken into consideration how quickly and conveniently you can do cover designing. And yes, you don’t need to be an expert designer to deliver an excellent ecover design. It will take an expert only a couple of hours to be done with their designing work. 3D cover generating software applications are extensively used throughout the world. It features a host of options to lend a touch and tweak to your idea for ecover page.

img10However, despite ease of use, there is a big flipside of using software for cover design. This is because, the software produces look-alike cover pages that are never appreciated by the readers. And most importantly, if they somehow discover that the cover page has been designed in few hours by a software app, it is less likely that the ebook will do well in the market.

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The potential customers always appreciate the huge effort that goes into everything from conceptualization to execution and if that factor is missing in any of the aspects, they don’t take time to throw things away.

How can graphic designer make the difference?

Computer graphic artists are hired to be sure of getting innovative ecover designs. Twins are not loved by the target readers when it comes to the look of ecover. Your ecover must be way different from the rest of its genre just like the unique style and plot of your book. Hiring a designer will cost you a fortune but it is a rewarding investment as you are sure to reap return out of your spending.

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While trusting a designer, always consider his/her work profile which will give you a hang of if the person fits your bill. Remember a designer can make or mar your ebook sale, so there is no harm in choosing the best from the breeds.

Minisite Design – Hiring a Graphic Designer Sounds a Sensible Idea

ecoverexpertA minisite is highly prolific in terms of return and considered more effective than a traditional website. A traditional website is less focussed on sale and more focused on presenting a profile for the world of audience present on the internet. Minisites are usually linked to the primary or traditional websites though can be promoted on their own.

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The big guns have their minisites for almost every single product or chain of products as a part of their more effective and spearheading marketing campaign. If your minisite design is decent and looks professional at every angle, it will not frustrate your hope of converting many of your target customers to a strong belief that your product is the best in the league.

I’m not fond of iteration, still I want to remind you once again – More Visit = More Sales = More Profit.

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Minisite Designer

Marketing professionals and business owners are yet to harvest good interest in hiring a professional designer to create minisites. Obviously, all are not the same but a majority of them consider that hiring a designer is incurring unnecessary expenses that must not be encouraged. The result is obvious! They try out layouts and take help of graphic design software and the output is too inferior to earn them a good return.

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The fact is the amount you spent on hiring a designer will bring you return by manifolds. The figure that you part ways at present will continue earning you dividends for a long time. So it is a sacrifice on your part and you will not be a loser if an experienced designer is hired. The designer must have a good hang of trendy designs and search engine methodologies apart from having expertise in minisite design.

img10Software Programs

Ease of use is what has popularized software programs throughout the web world. One needs not to be a pro to use the programs for minisite making. You will be able to create a good design within less time and without much of skill in graphic design. Use of software is justified only if you are starting and short on budget. Once you start enjoying a good return on your marketing investment, consider entrusting a computer graphics artist to create a new minisite from the scratch.

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Design Layouts

This option also seems promising but only if your online marketing endeavour is subject to a limited budget. There are several components of a minisite and all these are marked on the layout design. The layout just needs a finishing touch from your end. Minisites based on design layouts lack in appealing look as they don’t feature a customized character. Taking help of layouts is a sensible choice only when you are taking off.

img6Once you fly high, you need to have a minisite that is not like others in look and more professional in appeal. Your minisite design must have a place for concise and convincing content. Choose smart and relevant images and pepper up the design with catchy titles.